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Showing posts with the label pay per click

Selling Not Helping

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I'm inspired to write this blog because of an experience I had this week. A woman, from a company that I will not name, contacted me via email. She knew we did some on-line advertising (pay per click) with them. She offered free help for 4 weeks to look at my account, make suggestions and make any necessary changes. I was so excited that I wrote back right away and scheduled a phone meeting.  Knowing that it might turn into a "paid" service later, I was undaunted because I figured that if what she did helped me, I'd be happy to pay for future service. That is where this story goes wrong. Not more than 1 minute into the conversation, it became clear that this specialist was not looking to help me with my existing accoutn but wanted to make an additional sale.  My husband saw my face while I was on the phone so I wrote out on a big piece of paper:  "Selling Not Helping" Yikes, the lesson I learned.... well, there was no lesson. I'm not going to as