End Clutter, Send Flowers
Hey, you may laugh at the title of this blog but while sitting in the Miami Airport on my way back from vacation, I was thinking about work, more to the point marketing my product. I'm pretty much always thinking, the wheels are always turning, how can I make my business better, what can I do to sell more flowers and it came to me, the true strength of my product is that it's perishable. How can this be a strength? Well, think about it, how many people do you know that "have it all"? I'm sure, if you are like me, you know many of these people that have just about everything they need. I believe that I'm one of those people. Honestly, I have a nice house, food on the table, an adoring husband and two cats in the yard, there isn't anything I truly need. So what does this have to do with flowers? If you are like me, you've seen some of those programs on TV that show people trying to get out from underneath tons of clutter in their houses. They subject the...