Can flowers be a symbol of success? I say a resounding YES! Have you ever been to a beautiful restaurant and noticed that they have fresh flowers on their front counter or even at every table? Those flowers need to be replaced at least once a week but each week that restaurants pays for them for their space. Why? Simple, people love flowers. Flowers are a symbol of freshness and success. Businesses having trouble paying their staff, rent or other bills don't buy flowers. Let's be honest, all businesses would love to have fresh flowers in their lobby but not all can afford them. In that way, flowers are a sign of financial success.
I remember reading a statement made by Carley Roney, Co-Founder of TheKnot.com which was "with flowers, you get what you pay for" and boy, that is so true. Case in point, this weekend we had 8 weddings and various other parties that we were hired to create floral centerpieces for. We had every price point from $30 to $125! Wow, what a difference in what we are able to create depending on the budget given. For example, we made some cute little arrangements for a sport banquet. They were a $30 price point, very simple and sweet and added a splash of color to the center of the table. Later on that day we had create large, showy baskets filled lushly with dutch hydrangea, spray roses, dahlias, waxflower and the list goes on and on. How much were those? Well, including balloons the customer had spent $125 on each one and they sure looked like it.
I pride myself on never, ever making someone feel bad about what their budget is for their flowers. I do my best to give them something fresh and beautiful, no matter what their budget. But after setting up those $125.00 centerpieces I looked around at the beautiful environment my client had created for his wifes surprise birthday party and could not help but wonder what he did for a living. To throw his wife such a wonderful party he was obviously no slouch!! Even the staff setting up the event were impressed and mentioned how beautiful the flowers were. Two years into a recession, it was refreshing to look around at what my company had created and know that there are still successful people out there spending money on what I had to offer. Flowers, a sign of success? You bet and like Carley says, you get what you pay for!!