Skip to main content

Putting Others Down to Pick Yourself Up? Not a good idea

My designer Gaby and I were talking the other day about the poor flower industry. Have you ever noticed how often other types of business's will put down flowers just to say that their product is better? Society of American Florist spends so much of their time letting other business's know that it's not cool to put us down to make their product look good.

It's amazing how those that sell jewelry, candy, chocolates and goodness knows who else use flowers as a point of reference when saying their product is better. Yes, flowers you send today may be gone next month but is that what it's all about? What about the beauty of flowers or the way they can be personalized? What about how special they make people feel or how they physically brighten their mood? Does everything have to be about the long term? In a society of "let's collect as much stuff as possible" doesn't it make sense to bring a thing of beauty into your home that won't be collecting dust next month?
On another topic, I feel the same way about dealing with competitors. I don't believe in putting down someone who is in the same business as you. Anyway, who am I to put them down? How would I know exactly what they know, what they do and how they do it, right? It's always best to act above reproach. I'd prefer to be friendly with those near me than make an enemy out of them.

Maybe I'm the idiot by not putting in my ads - send flowers they cost less than jewelry but truthfully, I strongly believe that if you have to put another down to make yourself look good, it's a bad sign. I think your product and service should stand up on it's own. That's the way I've done business for years, and silly me, that's the way I'm going to continue to do it!
3 comments

Popular posts from this blog

All of Your Prom Corsage and Boutonniere Questions- Answered!

All of Your Prom Corsage and Boutonniere Questions- Answered!
What is a prom corsage? A prom corsage is a small floral arrangement to be worn on a female’s wrist or collar. The prom corsage is typically purchased and given to her by her prom date. The wrist corsage is the most common kind, and is typically chosen to match the prom dress.
What is a boutonniere? A boutonniere is a floral design worn by a male on the lapel of a suit or tux. The boutonniere is typically bought for him by his prom date and is chosen to match the prom corsage.
What wrist is the corsage worn on? Proper etiquette calls for the corsage to be worn on the left wrist, unless the person wearing it is left-handed. If left-handed, the corsage can be worn on the right wrist.

Do the corsage and boutonniere have to match? It is not a rule that they match, however the couple will look more put together if they do. The boutonniere gives a touch of color to match the male to his prom date though a simple flower.
How do I get…

How to Make a Flower Puppy

It's amazing what you can do with 12 carnations and a little bit of creativity. Our Floral Designer Rocio loves making puppy arrangements so here she shares her tips with you! Here's what you will need ~ 12 full size carnations, floral glue, floral tape, a floral container, 1/3 of a block of floral foam and some assorted greenery.  First take your wet floral foam and tape it securely into your floral container.  Slowly start adding the 12 carnations starting with the top to form the head, the ears, the face and the 2 front legs. Keep going, adding carnations but only using 12 total! 
Now he has his 2 front legs, sitting over the edge of the container.  Using the floral glue, add the eyes and the nose. Be creative here. We use eyes and noses for the floral industry but you can use felt, screws or even a pip cleaner to form these facial features.   Next, start filling in with assorted greenery and mosses. This will become his little bed!  Be sure to fill in along the back. Reme…

Fall Sunflowers and Rose Wedding Bouquets

It's another busy weekend here at the shop and had to share one of this weekends wedding bouquets. The bouquet below is for the bride and is made using cream garden roses, beige colored Sahara roses, craspedia and chocolate cosmos. Not only is this bouquet pretty, it smells amazing!  I personally am in love with these bouquets of "ring of fire" sunflowers, hypericum berries and Black Bacara roses for the brides maids.  Wow, talk about drama!  These are going to look amazing in the photos, wouldn't you agree?   To see these and more of our Fall Wedding Designs be sure to visit our wedding website at www.perfectweddingflowers.com and if you are getting married in 2014, now is the time to book your wedding date with us before they are all gone!