Skip to main content

Give and You Shall Receive



Just the other day a woman called the shop asking if we had foil, you know, the kind you use to wrap the bottom of a plant, in this case, a few poinsettias that she had. Believe it or not, we do use foil but not as often as you might think and so I told her that although I did not have a whole roll I could sell her, I'd be happy to have some sheets cut for her to pick up. When she asked me how much that would cost, I did my usual "I don't need any money, just remember us the next time time you need flowers". I've been doing that kind of thing for so many years, that I sometimes forget the response it gives people. I usually notice the affects when a new employee says, "You don't want me to charge for that"? They seem so surprised but I do this quite often, whenever a customer needs something that's just plain simple or small. I mean, if I have to charge for 12" of curling ribbon or a block of oasis when someone runs into the shop in a bind, well, I'm not much of a business person. I also say, "Hey, no charge, just remember us the next time you need flowers" and I truly believe that they do just that. I believe the next time they need to send a bouquet, they remember that we were there when they needed us and that we went that extra mile to be helpful.

Now this brings to mind the story of what happened to my husband this past fall. He was all the way over by the shore delivering a wedding for the shop when he noticed that one of the bridal bouquets had gotten it's ribbon stained. He was early and had hours before the bride would arrive at the club to collect her flowers and so he did the right thing and went out in search of just the right color ribbon to replace the damaged one. Anyway, 4 stores later he walked into a large chain card store and noticed the perfect color ribbon right behind the counter. He waited his turn in line and when he got to the front he asked the clerk if she could sell him 1 yard of that ribbon. "I can't do that", she said. "Why", he asked. She explained that it was company policy for her to use that ribbon only when gift wrapping. My husband explained that he only needed a yard of that ribbon to wrap a bridal bouquet and that he would gladly pay for it if she could bend the rule just this once. Now, you can imagine the annoyance of everyone standing in line behind him. Long story short, she would not budge and sell him that ribbon. What's a poor florist husband to do? He went back to all the rolls of ribbon that were for sale, that were the wrong color, he patiently waited in line again for his turn and when he got to the front of the line he said "I'd like to buy this roll of ribbon and I would like it gift wrapped using that ribbon".

Smart guy, not so smart company. I hope I never get that big and that blind. Give and sometimes you shall receive - in this case a new customer.
Post a Comment

Popular posts from this blog

All of Your Prom Corsage and Boutonniere Questions- Answered!

All of Your Prom Corsage and Boutonniere Questions- Answered!
What is a prom corsage? A prom corsage is a small floral arrangement to be worn on a female’s wrist or collar. The prom corsage is typically purchased and given to her by her prom date. The wrist corsage is the most common kind, and is typically chosen to match the prom dress.
What is a boutonniere? A boutonniere is a floral design worn by a male on the lapel of a suit or tux. The boutonniere is typically bought for him by his prom date and is chosen to match the prom corsage.
What wrist is the corsage worn on? Proper etiquette calls for the corsage to be worn on the left wrist, unless the person wearing it is left-handed. If left-handed, the corsage can be worn on the right wrist.

Do the corsage and boutonniere have to match? It is not a rule that they match, however the couple will look more put together if they do. The boutonniere gives a touch of color to match the male to his prom date though a simple flower.
How do I get…

How to Make a Flower Puppy

It's amazing what you can do with 12 carnations and a little bit of creativity. Our Floral Designer Rocio loves making puppy arrangements so here she shares her tips with you! Here's what you will need ~ 12 full size carnations, floral glue, floral tape, a floral container, 1/3 of a block of floral foam and some assorted greenery.  First take your wet floral foam and tape it securely into your floral container.  Slowly start adding the 12 carnations starting with the top to form the head, the ears, the face and the 2 front legs. Keep going, adding carnations but only using 12 total! 
Now he has his 2 front legs, sitting over the edge of the container.  Using the floral glue, add the eyes and the nose. Be creative here. We use eyes and noses for the floral industry but you can use felt, screws or even a pip cleaner to form these facial features.   Next, start filling in with assorted greenery and mosses. This will become his little bed!  Be sure to fill in along the back. Reme…

Fall Sunflowers and Rose Wedding Bouquets

It's another busy weekend here at the shop and had to share one of this weekends wedding bouquets. The bouquet below is for the bride and is made using cream garden roses, beige colored Sahara roses, craspedia and chocolate cosmos. Not only is this bouquet pretty, it smells amazing!  I personally am in love with these bouquets of "ring of fire" sunflowers, hypericum berries and Black Bacara roses for the brides maids.  Wow, talk about drama!  These are going to look amazing in the photos, wouldn't you agree?   To see these and more of our Fall Wedding Designs be sure to visit our wedding website at www.perfectweddingflowers.com and if you are getting married in 2014, now is the time to book your wedding date with us before they are all gone!